This is the topic, which is always on people’s mind. Now you can save yourself from the trouble, we have the answer to you. The best time is to try contact the potential prospects between 10am and 4pm, in the ‘’office hours.’’
InsightSquared analyzed more than 10,000 sales calls to identify the optimum time in the day to connect with a prospect. The results are high-value information for salespeople and managers. This will help for salespeople to get more out of each call for performing better.
You can achieve this in two ways:
Based on the analysis mentioned above, making a high volume of calls in the morning (8am-9am) to capture the attention of your prospect isn’t the best strategy.
The optimum response tends to be after 10am. And in the afternoon, there’s a clear drop-off: leads are less alert to sales calls after 5pm, when many people are finishing things off before leaving the office.
You can refine your strategy to call potential customers further by adding other variables.
Did you know, for example, that Tuesday is the best day of the week to achieve a sales impact?
After Tuesday (which has a connection rate of 10%) there’s a gradual decline in interest, with the lowest interest point on Friday (8.7%).
The difference of 1.3% may seem insignificant, but it has a clear impact on your results. What’s at stake is profitable use of your time – and training of your team – to make effective cold calls that result in sales.
Salespeople responsible for prospecting have a limited amount of time in the week to do so.
If Tuesday between 10am and 4pm is the ideal moment to cold call, you can plan the rest of your week accordingly. Do so with agility and avoid spending time on prospects that are not interested in buying.
We should point out that the best time and day of the week also depends on the industry you work in. For an accurate picture, make sure you analyze your own call data.
Easy: use them wisely! It just so happens that the worst times to use the phone to identify leads are also the best for sending emails. the most common time to consult emails is between 6am and 8am, before starting the working day.
According to time management experts, if you want to stand out in a prospect’s inbox the sales impact should be made in the morning.
The highest email Clickthrough Rate takes place over a coffee, early in the morning, in public transport on the way to work. That’s the time we typically review our daily workload and delete irrelevant emails.
With Blitz, you can save time and resources by adapting the sales commission tool to your everyday use.
Let our metrics help you and put the focus on selling and prospects. Taking sales tools in practice, it’s easy to save time and effort into an experiment.
By maximizing the productivity of working hours, it’s easy to get the results that are wanted when focusing on the goals.